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Marketing That Clicks

Dec 11, 2024

According to Edison Research, 47% of the US population ages 12 and up listens to a podcast at least once a month. Podcasts can contribute to a brand's 'know, like and trust' factor. As a person listens to your podcast, they form an impression of your business.

I recently received the following message from an...


Nov 23, 2024

Every day, people encounter hundreds, if not thousands, of messages, including ads, emails, texts, social posts, signs, videos, and more. With so much competition for attention, how can your business stand out?

Here are creative strategies to help your brand connect with your audience and rise above the noise.

Black...


Oct 30, 2024

During economic uncertainty, customers' disposable income decreases, and small businesses must work harder to convey their value and justify their customers' investment. 

To thrive in this environment, it's crucial to highlight your value proposition. Here are 5 strategies to help you succeed:


Feb 1, 2024

80% of small businesses use email marketing to help with customer retention. 

Google and Yahoo will enforce new rules. To prepare for these changes, you need to add a setting called "dmarc" to your email settings.

Adding this information increases the chances of your marketing emails reaching the primary inbox for your...